Glossary · Planning
What is Demand forecasting?
Demand forecasting estimates how many units of each product customers will buy in future periods, using past sales and known patterns.
Statistical methods range from simple averages to exponential smoothing and seasonal models. No single method suits every product, so good practice is to test several on each product's own history and keep the one that predicted best.
Forecasts should treat days when a product was out of stock as missing demand, not as zero sales.
How Stokrio handles it
Stokrio backtests 12 statistical models per product on rolling origins, picks the best by error, and treats out-of-stock days as missing demand.
Shopify App · 3PL Partner API · US$39/mo entry plan
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